[Business Korea] Trendier AI Unveils Global Beauty Trends

AI-Powered Trend Analysis Platform Trendier Launches New Service for Health & Beauty Companies

This article is originally posted by Yoon Young-sil on Business Korea's July 1, 2024 Article. To read the full feature, please visit the link below

Trendier AI Unveils Global Beauty Trends

Trendier, an AI-based market analysis platform, announces the launch of the Trendier AI Assistant, a groundbreaking service applying conversational AI optimize

BusinesskoreaYoon Young-sil

Trendier, an AI-based market analysis platform, announces the launch of the Trendier AI Assistant, a groundbreaking service applying conversational AI optimized for health and beauty companies.

The Trendier AI Assistant focuses on analyzing health and beauty market trends, providing detailed, real-time market reports. With simple commands, the AI generates data-driven reports, offering insights that are difficult to obtain through ChatGPT or Google.

Users can ask specific questions such as "What are the top 10 rising sun care items on Amazon US?" or "What ingredients are most mentioned by Qoo10 Japan consumers about K-beauty skincare products?" and receive instant, detailed reports with charts.

This level of detailed response is possible because Trendier fine-tunes the latest generative AI models with over 400 billion multinational e-commerce data points annually. By analyzing over 1.1 billion product details and multilingual purchase reviews from 30 global e-commerce platforms every day, Trendier provides easy-to-read market insights instantly.

Trendier AI Assistant was first unveiled to over 300 industry professionals and international buyers from 20 countries at the COSMOBEAUTY 2024 event in Seoul. The service will expand to support key domestic and international partners.

Trendier provides over 100 reports monthly, summarizing the fastest-growing market trends by country and category, delivered weekly as a newsletter. With the global popularity of K-beauty, Trendier AI assists small and medium-sized businesses in understanding specific multilingual consumer needs and seizing new business opportunities. Within six months of launch, over 2,000 Korean businesses utilize Trendier. Key clients include Amazon, Oliveyoung, Coupang, Amorepacific, LG H&H, Aekyung, Cosmax, Kolmar Korea, and rapidly growing global indie brands such as COSRX, TirTir, and Amuse.

“Trendier has become a real-time information network for the entire K-Beauty industry, including raw material companies, manufacturers, brands, and distributors. We aim to grow into a leading global trend AI solution, providing easy-to-use information for SMEs and tracking over 1 billion products annually,” said CEO Kei Chun.