Trendier Korean Blog 한국어 블로그 →
Global Newsletter
What's Replacing #Collagen in Korean Beauty Supplements? 🇰🇷
PDRN films, plant peptides, mucin, NMN — a new wave of ingredients is rising. View in browser Trendier Library Trendier Dashboard
Beauty trend reports, rankings, and insights powered by 30+ global channels, reviews, ingredients, and Trendier’s market data.
Beauty trend reports, rankings, and insights powered by 30+ global channels, reviews, ingredients, and Trendier’s market data.
Latest
Global Newsletter
The Next Anti-Aging Race in Korea Isn't Happening on the Face 🇰🇷
Body firming just filled with 9 new brands in 3 months. The category is on the move. View in browser Trendier Chat Trendier Libra
Global Newsletter
Makeup Is Expanding in Both US and Germany — Two Very Different Signals 🇺🇸🇩🇪
#makeup +235% in US men's reviews · Too Faced now #1 in Germany's summer glow. View in browser Trendier Chat Trendier Library
Global Newsletter
Blush Pink Isn't Enough Anymore · Blue Rising in US and Korean Top 100 📈
5 US products · #21 in Korea. Mauve and rosewood climbing too. View in browser Trendier Chat Trendier Library Trendier Dashboa
Global Newsletter
Which Brands Own the US "Filler Without Injections" Lip Trend? 💋
#shaping, #softening, #filler — rhode, PATRICK TA, HUDA BEAUTY leading. View in browser Trendier Chat Trendier Library Trendie
Global Newsletter
New Lash Formats Are Overtaking Traditional Mascaras in the US 🇺🇸
Westman Atelier +127, MILK +102, Sephora Collection +89 — plus 5 new entrants in the Top 41 View in browser Trendier Chat Trendie
Global Newsletter
75% of Korea's "Ozempic Hair" Category Is Now Scalp Ampoules 🇰🇷
Healing Bird, VT, and Refilled all jumped double-digit ranks in 6 months 📈 View in browser Trendier Chat Trendier Library Tre
Oral Care Trends Amazon US 2026 | Natural Whitening and Gentle Formulas on the Rise
Amazon US oral care reviews fell 39% between September 2025 and January 2026, yet three review keywords surged: #Aloe rose 425%, #Eco Friendly climbed 142.8%, and #Alcohol Free gained 112.5%. The category is contracting overall while natural and gentle formulas capture a growing share of consumer attention. trendier
PDRN Skincare Trends 2026 | How Clinic-Grade Ingredients Took Over K-Beauty Shelves
PDRN reviews on Olive Young grew 103% while exosome reviews surged 229% in six months. Korea's clinic-grade skincare movement is no longer confined to dermatology offices. The ingredients that once required a prescription or a clinic visit are now on retail shelves, and consumers are buying faster
Global Newsletter
Foundation-Free Just Became a Real Category in the US Top 10 🇺🇸
Three brands just jumped double-digit ranks — ILIA +11, Laura Mercier +17, IT Cosmetics +13. View in browser Trendier Chat Trendi
Lip Makeup Trends Southeast Asia 2026 | Shopee Singapore Sales Surge 55%
Singapore's lip makeup sales grew 55% while product count rose just 12%. Across Shopee's three largest SEA markets, consumers are buying more from fewer products. The keyword data from Indonesia, Malaysia, and Singapore reveals each market wants something different from its lip color. Between December 2025
Eyelash Makeup Trends Sephora US 2026 | Reviews Up 31%, Washable and Low Carbon Enter Top 100
Sephora's eyelash makeup category lost products but gained 31% more reviews in six months. Consumers are consolidating around fewer, better mascaras, and the keywords entering the Top 100 reveal exactly what "better" means to them now: easy removal and sustainability. Between November 2025 and April 2026,