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Global Newsletter

Whatโ€™s Driving the Surge in Global Hydrating #BodyCare? ๐Ÿ’ง

Trendier AI

Trendier AI

05 Dec 2025 โ€” 4 min read
Whatโ€™s Driving the Surge in Global Hydrating #BodyCare? ๐Ÿ’ง
Trendier AI
 See how data + AI uncover demand shifts and emerging category patterns โœจ
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What's New This Week?

  • Trendier AI Recognized as a Leading Innovator at NRF 2026 ๐Ÿš€
  • The Key Forces Behind Koreaโ€™s Surge in Hydrating Body Care ๐Ÿ‡ฐ๐Ÿ‡ท
  • What Drove the Standout K-Beauty Results in the Big Sale? ๐Ÿ”

Trendier AI Selected
for NRF 2026 Innovators Showcase ๐Ÿš€

Trendier AI has been selected as one of 48 participants in the NRF 2026 Innovators Showcase, part of Retailโ€™s Big Show, the industryโ€™s largest annual event where more than 40,000 global leaders gather to shape the future of retail.

At NRF 2026 in New York, Trendier AI will appear alongside innovations assessed for their impact on workflow efficiency, market visibility, and decision accuracy. Being chosen for the Showcase positions Trendier AI among technologies recognized alongside companies like Amazon, Walmart, Lโ€™Orรฉal, Google, and Microsoft.

This selection reflects the industryโ€™s shift toward AI-powered, data-connected workflows as beauty and retail teams adopt verified insights to shorten research cycles and make faster product, marketing, and sourcing decisions.


Explore how Trendierโ€™s selection highlights growing demand for intelligence-led decision systems across beauty and retail.

Learn More About Trendier at NRF 2026 โญ๏ธ

Whatโ€™s Driving Hydrating Body Care
Growth in Korea? ๐Ÿ‡ฐ๐Ÿ‡ท

(Click on the image to go to the full report.)

Hydrating body care demand is climbing, with barrier-repair and deep hydration formulas leading performance. Ceramide, cica, panthenol, and madecassoside appear across top products, supported by growing interest in soothing and redness-recovery benefits.


Shoppers are also leaning toward gentle, additive-free formulas and sensorial touches like afterscent, which are increasingly visible in viral picks.

See which hydrating body care products are lifting alongside these rising keywords in the full insights ๐Ÿ“ˆ

What Body Care Products Are Gaining Momentum? ๐Ÿš€

Explore fresh insights every week โ€”
10+ beauty trend reports globally.

Rising products from the Top 20 on Amazon UK and France.


Explore which marketing and review keywords are rising in Korea.

Track the SKUs driving growth across the US.


Spot rising marketing and review keywords at Sephora US.

Click Here to Read the Full Collection ๐Ÿ’ก

Which K-Beauty Formats and Ingredients
Led the Big Sale? ๐Ÿ”

Set-driven hydration and repair formulas led Olive Youngโ€™s Big Sale, with S-NATURE Squalane, dโ€™Alba First Spray, and MediCube Pink Peptide rising fastest through 1+1 bundles and deep discounts.


Premium actives like PDRN and NMN gained traction with refill and double-set formats, while trouble-care staples such as FATION, Dr.G, and AESTURA held steady without bundles.


See the full breakdown of the top-moving skincare sets on our LinkedIn!

Which K-Beauty Sets Performed Best in the Big Sale? ๐Ÿ›๏ธ

New Data Update

(As of December 2025)

Douglas IT ๐Ÿ‡ฎ๐Ÿ‡น

New

Sephora UAE ๐Ÿ‡ฆ๐Ÿ‡ช

New

Amazon DE ๐Ÿ‡ฉ๐Ÿ‡ช
Soon

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Why We Redesigned Trendier: From Reports to Workflows

Why We Redesigned Trendier: From Reports to Workflows

Hello, Iโ€™m Kei Chun, co-founder and CEO of Trendier. Over the past few months, our team has been working on the biggest update to Trendier since we launched. Weโ€™ve redesigned how people use Trendier, from the Trendier Library to the way they work with AI. Here is

By Kei Chun, Co-founder & CEO of Trendier AI 08 Oct 2026
ํ•œ๊ตญ ํƒˆ๋ชจ ๊ด€๋ จ ์„ธ๊ทธ๋จผํŠธ์—์„œ ๋‘ํ”ผ ์•ฐํ”Œ์ด ์˜ฌ๋ฆฌ๋ธŒ์˜ ์ถ”์  ์ƒํ’ˆ์˜ 75%๋ฅผ ์ฐจ์ง€ํ–ˆ๋‹ค. trendier AI ์˜ฌ๋ฆฌ๋ธŒ์˜ ์˜ค์ ฌํ”ฝ ํ—ค์–ด ํŠธ๋ Œ๋“œ ๋ฆฌํฌํŠธ ํ‘œ์ง€.

๊ธ€๋กœ๋ฒŒ ํ—ค์–ด์ผ€์–ด ํŠธ๋ Œ๋“œ 2026 | ๋‹ค์„ฏ ์‹œ์žฅ, ์„œ๋กœ ๋‹ค๋ฅธ ์„ฑ์žฅ ๊ณต์‹

trendier AI๊ฐ€ 2026๋…„ ์ƒ๋ฐ˜๊ธฐ 5๊ฐœ ์‹œ์žฅ์˜ ํ—ค์–ด์ผ€์–ด ๋ฆฌ๋ทฐ ๋ฐ์ดํ„ฐ๋ฅผ ๋ถ„์„ํ•œ ๊ฒฐ๊ณผ, ๊ธ€๋กœ๋ฒŒ ํ—ค์–ด์ผ€์–ด ์‹œ์žฅ์€ ํ•˜๋‚˜์˜ ๋ฐฉํ–ฅ์œผ๋กœ ์ˆ˜๋ ดํ•˜๊ณ  ์žˆ์ง€ ์•Š์•˜์Šต๋‹ˆ๋‹ค. ํ•œ๊ตญ์€ ๋‘ํ”ผ, ์ผ๋ณธ์€ ๋ฐ”์ด์˜คํ…Œํฌ ์„ฑ๋ถ„, ๋ฏธ๊ตญ์€ ์ง€์†๋ ฅ, ์˜๊ตญ์€ ์†์ƒ ์ผ€์–ด ์„ฑ๋ถ„, ๋…์ผ์€ ํ™•์žฅ๋˜๋Š” ์ผ€์–ด ๋ฃจํ‹ด์„ ์ค‘์‹ฌ์œผ๋กœ ์‹œ์žฅ์ด ํ˜•์„ฑ๋˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํŠนํžˆ ํ•œ๊ตญ์˜ ํƒˆ๋ชจ ๊ด€๋ จ ์„ธ๊ทธ๋จผํŠธ์—์„œ๋Š” ๋‘ํ”ผ ์•ฐํ”Œ์ด ์˜ฌ๋ฆฌ๋ธŒ์˜์—์„œ ์ถ”์ ๋œ ์ƒํ’ˆ์˜ 75%๋ฅผ

By Trendier AI 14 Sep 2026
2026๋…„ 1์›”๋ถ€ํ„ฐ 6์›”๊นŒ์ง€ Sephora US ๋‘ํ”ผ ์ผ€์–ด์˜ ํฌ๋งท๋ณ„ ๋น„์ค‘์„ ์›”๋ณ„ ๋ˆ„์  ๋ง‰๋Œ€๋กœ ๋น„๊ตํ•œ ์ฐจํŠธ. ์„ธ๋Ÿผ์ด ์ „ ๊ธฐ๊ฐ„ ๊ฐ€์žฅ ํฐ ๋น„์ค‘์„ ์ฐจ์ง€ํ–ˆ์œผ๋ฉฐ, ์šฐ์ธก ํ‘œ์—๋Š” ์„ธ๋Ÿผ 88๊ฐœ, ์Šคํฌ๋Ÿฝ 23๊ฐœ, ์ ค 15๊ฐœ ๋“ฑ ์ฃผ์š” ํฌ๋งท๋ณ„ ์ƒํ’ˆ ์ˆ˜์™€ ์ฆ๊ฐ, ํ‰๊ท  ๊ฐ€๊ฒฉ, ๋ฆฌ๋ทฐ ์ˆ˜๊ฐ€ ์ •๋ฆฌ๋ผ ์žˆ๋‹ค.

๋‘ํ”ผ ์ผ€์–ด ๋ฆฌ๋ทฐ ๋ถ„์„ 2026 | Sephora US, ์ƒํ’ˆ์€ ๋Š˜๊ณ  ๋ฆฌ๋ทฐ๋Š” 33% ๊ฐ์†Œ

trendier AI๊ฐ€ Sephora US ๋‘ํ”ผ ์ผ€์–ด ๋ฐ์ดํ„ฐ๋ฅผ ๋ถ„์„ํ•œ ๊ฒฐ๊ณผ, 2026๋…„ ์ƒ๋ฐ˜๊ธฐ ์ƒํ’ˆ ์ˆ˜๋Š” ๋Š˜์—ˆ์ง€๋งŒ ๋ฆฌ๋ทฐ ์ˆ˜๋Š” 33% ๊ฐ์†Œํ–ˆ์Šต๋‹ˆ๋‹ค. ์ƒํ’ˆ ๊ตฌ์„ฑ์€ ํ™•๋Œ€๋์ง€๋งŒ ๋ฆฌ๋ทฐ๋Š” ์ค„์—ˆ์Šต๋‹ˆ๋‹ค. ๊ฐ™์€ ๊ธฐ๊ฐ„ ๋‘ ์ง€ํ‘œ๊ฐ€ ์„œ๋กœ ๋ฐ˜๋Œ€ ๋ฐฉํ–ฅ์œผ๋กœ ์›€์ง์˜€์Šต๋‹ˆ๋‹ค. ๋‘ํ”ผ ์ผ€์–ด ๋ฆฌ๋ทฐ ๋ถ„์„: ์ƒํ’ˆ์€ ๋Š˜๊ณ  ๋ฆฌ๋ทฐ๋Š” ์ค„์—ˆ๋‹ค ์ƒํ’ˆ ์ˆ˜๊ฐ€ ๋Š˜์–ด๋‚˜๋ฉด ์นดํ…Œ๊ณ ๋ฆฌ๋„ ์„ฑ์žฅํ•˜๊ณ  ์žˆ๋‹ค๊ณ  ํ•ด์„ํ•˜๊ธฐ ์‰ฝ์Šต๋‹ˆ๋‹ค. ํ•˜์ง€๋งŒ ์ด๋ฒˆ์—๋Š” ๋ฆฌ๋ทฐ

By Trendier AI 14 Sep 2026
Germany is the only textured hair care market rising on all three measures: products, brands and reviews all grew on Douglas DE in the first half of 2026. Cover of the trendier AI Douglas DE

Textured Hair Care Market 2026 | Germany Is Growing, One Brand Owns It

In trendier AI's textured hair care market analysis, the US, UK and Germany are not one market with three storefronts. Germany is the only one rising on products, brands and reviews at once, and a single brand holds its Top 10. The US shows the sharpest movement instead,

By Trendier AI 13 Sep 2026
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